Business / Arts, a national charitable organization that shows the power in partnership between business and arts for the continued growth of Canada’s arts sector, is thrilled to announce a continued investment of $2.33 million from Canadian Heritage’s Canada Cultural Investment Fund Strategic Initiatives component. This funding will support the next phase of artsvest, its national matching incentive and mentorship training program for small and medium arts and cultural organizations across Canada. With support from regional partners as well, artsvest will launch in Montréal for the first time and will return to Toronto, British Columbia and Alberta. Additional regions will be announced this spring.

This investment, which will extend over a three-year period, marks a continuation of Canadian Heritage’s support for artsvest. Launched in 2005, artsvest has helped to stimulate corporate sponsorship and investment in arts, culture and heritage. To date, over 1,800 organizations from across Canada have participated in artsvest, forming over 4,800 partnerships with business, and raising over $21M in new private sector investment. The overall impact of artsvest to Canada’s cultural sector is $29.25M.“Our government is pleased to support Business / Arts in the next phase of its artsvest project. This is a great example of what we can accomplish when arts and businesses connect and collaborate to promote our culture. Projects like this contribute to the cultural and economic vitality of communities across the country, and enrich the lives of all Canadians.” The Honourable Pablo Rodriguez, Minister of Canadian Heritage and Multiculturalism.

“We are delighted to have the continued support of Canadian Heritage,” said Nichole Anderson Bergeron, President and CEO of Business / Arts. This partnership is vital to ensuring that arts and cultural organizations are supported and receive the training they need to continue to grow in communities across Canada.”

Business / Arts’ artsvest program uses a unique funding model that leverages federal and local government funding to trigger direct, private sector contributions to small and medium arts and cultural organizations. Through one-on-one, peer-to-peer and group mentorship sessions, artsvest provides arts,culture and heritage organizations with comprehensive training, resources, and expertise in sponsorship, marketing and board governance. With its match funding, artsvest matching funds provide an incentive for organizations to maximize business support in the cultural sector and establish long-term successful business and arts partnerships.

About Business / Arts

Business / Arts is a national charitable organization that shows the power in partnership between business and arts for the continued growth of Canada’s arts sector. Our national program, artsvest has generated an investment of $29.25M into Canada’s cultural sector, while our Canadian Arts Summit and Culture Track: Canada provides arts and business leaders across the country access to professional development, and research to make strategic investments for the future health of the sector. Our arts & business exchange and boardLink are focused on cultivating the next generation of arts supporters in the business sector, while our annual awards gala celebrates leading figures in the business and arts communities across Canada.